Safe Journey

SAFEJOURNEY 1. Presentation Since the advancement of diesel motor humankind has new measurements in their bit of everyday environments I. e. the human progress. Most significant accomplishment in this manner was that men got the movement. These diesel motors gave shape in complex. In transport area the pony vehicle/mentor were begun supplanting by motorcars of various sizes and shapes to fit the necessities of humanity. The expansion of petroleum motor has quickened the rate. In the current period no one can even consider maintaining a strategic distance from the components of transportation in light of the fact that the general public has gotten an excess of subject to this.But still there is an issue. The issue lies with the innovation. It's not possible for anyone to guarantee that these innovations will never come up short. Because of mechanical flaw, poor upkeep, abuse, overage, abuse and so on these disappointments happen. Despite the fact that we know about these and may take preventive and receptive measures to keep away from those circumstances yet these disappointments are still everyday wonders. Consider a circumstance †where your own vehicle gets faulty on the interstate in a remote spot. Assuming this is the case, what is the cure? There are a few courses of action by the Government.However, that couldn't procure the confidence of the general population. Along these lines, for our situation, this angle is as yet remaining uncared. The clever speculators could have distinguished the need of help with such circumstance in numerous nations. The exertion of our new assistance arranged firm Safejourney is to mind these perspectives. The motivation behind this arrangement is to break down the key and situational part of the firm and center market item, showcasing blend and subsequently venture a definite promoting plan of the firm. The extent of this arrangement will be restricted to the accompanying: Concept Development Process †¢ Company Desc ription †¢ Strategic Analysis †¢ Situation Analysis †¢ Market Product Focus †¢ Marketing Mix †¢ Financial Analysis †¢ Organization †¢ Implementation †¢ Evaluation and Control While detailing the arrangement right off the bat our exertion is to feature the idea improvement process, trailed by the direction with the organization. At that point Mission, objectives and center competency of the association will be secured under vital investigation. From that point, diagnostic piece of the arrangement will incorporate †SWOT, industry, contender, organization and client analysis.The market, item and financing goals of the association and furthermore target advertise recognizable proof will be the substance of the item showcase center. This part will likewise make reference to the Unique Selling Proposition [USP] and situating plan of the association. At that point under the advertising program 4 P’s I. e. promoting blend will be represent ed. The budgetary examination and organization’s arranged set up will be talked about followed by the usage plan. At long last, the assessment and control estimates will be pen-imagined. We have done a point by point study, which was a blend of essential and auxiliary information examination and observational study.Our contact strategy was primarily as close to home meetings with the capable authority of the concerned power, and gathering open perspectives related to this part. We have additionally led the market study intentionally, did different measurable investigations by testing related theories. Assortment of related information from Bangladesh Road Transport Authority and Bangladesh Police [traffic control] were likewise a piece of the review. Along these lines, we have discovered it is practical to serve the casualties of the streets. 2. Idea DEVELOPMENT PROCESS 2. 1 The Idea GenerationBangladesh is a third world creating nation. The country’s GDP isn't again r eassuring. In this way, the individuals can't generally exertion to have all direct/fresh out of the plastic new vehicles of any sorts. The trade-in vehicles are not generally dependable and regularly saw as faulty. Additionally, poor framework of the nation has likewise solid impact to cause such disappointment †a deadly mishap isn't likewise a special case to it. The courses of action offered by the Government to help such cases are frequently appear to be insufficient, tedious, expensive and neglected to gain confidence.Thus, there is consistently a need to help those casualties as far as mechanical, clinical, mental and crisis help. This drove us to make the possibility of an assistance association to help in such manner. 2. 2 Concept Development The idea of offering vital assistance by Safejourney is to have number of Highway Mobile Patrols [HMP] and Static help focuses at standard spans. Keeping up a solid correspondence organize, our groups will be called by our esteemed clients and accordingly, will be able to arrive at the spot inside 30 minutes. Administration charge will be gathered relying on the level of help rendered.Membership will be offered based on yearly membership. 2. 3 Nature of Service Safejourney will have the ability to offer the accompanying administrations: Small scope fix take a shot at the spot. Medium scale fix work at the static assistance focuses (Towing offices will be incorporated) Large scope fix work at the zonal workshops (Towing offices will be incorporated) Available at the static help focuses. Accessible as needs be. Medical aid will be given on necessity. Clearing support:Will be given on crisis premise. 2. 4 Investment/Benefits/Commissions/Business 2. 4. Venture Concept 1Invest to buy vehicles, fix hardware, foundation of Head workplaces, zonal workshops and static assistance focuses. Idea 2Invest to build up flexible correspondence organize. Idea 3Invest in procuring required labor. Idea 4Invest in limited time an d social exercises. 2. 4. 2 Benefits Concept 1Earnings from enrollment charges. Idea 2Earnings from administration charges. Idea 3Earnings from charges of crisis support. 5. Time span Concept 1To offer types of assistance nonstop. Idea 2To arrive at the spot inside 30 minutes after calling.Concept 3To give clinical and crisis support as and when required. 6. Number of Outlets/Service Points Concept 1To orchestrate administration offices in the significant roadways. Idea 2At least two portable watches under every static help focuses. Idea 3Static help focuses are to be set up each after 70/80 km. Idea 4Zonal workplaces are to be built up close to the significant urban areas. Idea 5Head office is to be set up at Dhaka. 3. Organization Description 3. 1History Although it is new for the nation like Bangladesh, administration association as Safejourney is certifiably not another endeavor in the world.In Germany, there is such an association known as â€Å"Allgemeiner Deutscher Automobil e-Club† in short ADAC working for over 40 years. Acquiring the certainty and confidence of general society is the as a matter of first importance measures for the vast majority of the organizations achievement. On the off chance that one can accomplish it, other piece of the business turns out to be a lot simpler. The recently settled firm Safejourney is the pioneer in Bangladesh in this field. 2. Name The lawful name of the firm is SAFEJOURNEY BANGLADESH PRIVATE LIMITED and the witticism of Safejourney is Destination Guaranteed†¦ 3. PurposeThe reasons for Safejourney are portrayed as follows: ? To give quality fix and recuperation administrations to the vehicles on the endorsed expressways. To help the under referenced administrations in crisis: a. Giving First guide to the mishap Injuries. b. Clearing the genuine cases to the closest medical clinic/facility. c. In the event of criminal act, offering help by advising thruway Patrol Police. d. To give transportation admin istration to anybody on installment just in crisis cases. ? In future we intend to render our correspondence organize offices to the vehicle organizations. 4. Practical ActivitiesSafejourney has begun her excursion to serve the survivors of the streets and people in crises. On accepting the call from the clients our control station will insinuate the issue and fitting area to the capable zonal office and/or static point keeping divisional office educated. The zonal office or static focuses will than direct the closest Highway Mobile Patrol (HMP) to the spot. HMP, upon starting examination will render exertion to fix the vital deformities. In the event that the case has all the earmarks of being moderately troublesome, the vehicle will be towed to the individual static point.Likewise, significant cases will be dealt with by the zonal workshop. In basic cases, on finishing of the fundamental fix occupations the client will take care of the tab arranged by HMP according to endorsed val ue outline. The individuals will get the rebate on the off chance that he/she has the Safejourney ID Card. If there should be an occurrence of major/troublesome cases the client may pay in the administrative center or any of the zonal workplaces. A diagrammatical introduction of utilitarian exercises is as in Appendix A 3. 5 Organization It is basic to have a very much organized association to make the progress in any sort of business. In this manner, Safejourney has required full scale exertion o sort out both the regulatory and utilitarian viewpoints so as to guarantee a quality assistance, made sure about and whole progression of data, great organization, better co-activity and co-appointment. In this way, generally speaking arranging, sorting out, driving and controlling parts of Safejourney are vested on the administrative center. Under administrative center there are different offices for taking care of the regulatory points of view of the firm. In addition, our administration regions are partitioned in three divisions. The divisions are again partitioned into territory/zones to have a superior control of the practical viewpoint of our organisation.However, a detail of Administrative Organization of Safejourney is outlined in Appendix B and Functional Organization of Safejourney is represented in Appendix C of this arrangement. 6. Foundation and Number of Outlets/Service Points We have offered at first three significant course of the nation. The courses are as per the following: †¢ Dhaka †Chittagong Road †¢ Dhaka †Bogra †Rajshahi Road †¢ Dhaka †Jessore †Khulna Road Our head offic